Right from the very beginning of the Pandemic, the Micron Foundation decided to support Cesvi’s intervention for the Coronavirus Emergency. Their precious support was very important, since their donation allowed Cesvi to promptly face the emergency, in a very difficult moment for our city and country.
The Foundation involved its employees with a successful match giving program, spreading the donation culture and creating a strong sense of belonging; for any gift by one of Micron employees, the Foundation matched it. The sum of all the donations which have been raised has allowed Cesvi to fight the spread of Coronavirus in Italy.
In particular, the funds have been used in the scope of Cesvi’s Program for the elderly and most vulnerable people in Bergamo, the most affected city in Italy during the first wave,, where the elderly people are the 25% of the entire population. The elderly are those who have been struck the most by the Coronavirus effects. That’s why the intervention has been decisive to avoid their exposition to the virus, thus reducing the risk of being infected and losing their lives.
Thanks to Micron Foundation and to Micron employees, Cesvi distributed personal protection devices and informed the elderly about measures and rules to limit the spread of Coronavirus. Thanks to the work carried out by healthcare assistants and 540 volunteers, Cesvi has delivered groceries, face masks and drugs to more than 1,000 people over the age of 65, offering psychological support and human warmth as well.
“The appreciation towards Micron Foundation is particularly felt” – said Mr. Roberto Vignola, Cesvi Deputy General Manager – “because of the great testimony of corporate social responsibility demonstrated by the Foundation by sharing with Micron employees such a high social value”.
“These unprecedented times have brought unforeseen challenges on businesses, but more importantly on people and families,” said Manuela Seminara, Micron Foundation Ambassador for Italy. “Micron Foundation launched a specific program through a matching campaign where Micron team members contributed in an extraordinary manner with donations to local associations in the frontline for the covid relief effort. Our objective was to provide support to most vulnerable people and Cesvi was a great partner to work with to protect elderly people during the pandemic.”
Cesvi thanks Micron Foundation for the trust; it has given us the strength to move forward in this very difficult situation and to continue to do what we do well and have been doing for 35 years now.
You can watch the thank you video about Cesvi’s relief efforts and intervention for Coronavirus Emergency by clicking here: https://youtu.be/ZKg0SqgNltA